Boutique Feature: Candid Form Boutique
We are excited to welcome Candid Form Boutique as our very first stateside, brick-and-mortar retailer. Candid Form Boutique is a size-inclusive retail destination based in Port Washington, Wisconsin. We are thrilled to add our best selling UPF 50+ essentials to their boutique offerings.
Candid Form Boutique: Meet Nikki
“I am so glad I found you and your brand! I lived in [the Black Opal Dress] camping over the weekend, and it held up so well! No snags, no overheating, and most importantly, no sunburns.”
Candid Form Boutique was founded by Nikki Dudei after 10 years of being a “brain by the hour.” She started researching small business ventures and writing business plans to figure out her next step.
One evening, she was shopping at a local boutique when she struck up a conversation and learned the owner was looking to sell. Nikki always loved the downtown Port, so she quit her job, and within a month took over the shop.
Where to Shop
Visit Candid Form Boutique just north of Milwaukee on Lake Michigan or online to shop our Black Opal Boardwalk Dress, a variety of Gaiters, Sea Glass Top, and Cabo Sun Hat. You can also follow them on Instagram @candidform!
Finally, this post wouldn’t be complete without giving a huge shoutout to L.U.V. ambassador and Wisconsin-native, Melissa Kultgen. Melissa is a fearless advocate for Low Ultraviolet and the skin cancer community. She graciously connected us with Nikki from Candid Form Boutique to bring sun safety to Port Washington.