Low Ultraviolet x The Claire Marie Foundation

Low Ultraviolet (L.U.V.), a safe and fashionable UPF 50+ lifestyle brand, today announced a Pop-Up Shop in collaboration with the Claire Marie Foundation, on October 1st, 2022 in Blacksburg, Virginia.

The Pop-Up Shop provides an exciting opportunity for L.U.V. and the Claire Marie Foundation to join forces to educate and advocate for awareness among the young adult population at Virginia Tech. The Claire Marie Foundation strives to raise awareness, clarity and hope in the fight against adolescent melanoma while celebrating the joy, color and beauty of the world as Claire did every day.

“We are thrilled to have the opportunity to collaborate with the Claire Marie Foundation and spread awareness to Virginia Tech students and the greater Blacksburg area. We are stronger when we come together to #outshineskincancer.”

Erica Sullivan
CEO & Founder, L.U.V.

"Erica and I are extremely grateful for the opportunity to bring sun safety awareness to our fellow Hokies and extended Blacksburg community! The Claire Marie Foundation aligns perfectly with our values and brings us one step closer to fulfilling our dream of outshining skin cancer, together."

Snigdha Sangisetti
Director of Analytics, L.U.V.

About Low Ultraviolet

Low Ultraviolet (L.U.V.) is a safe and fashionable UPF 50+ brand on a mission to educate and protect the public from skin cancer. L.U.V. provides real women, with real stories, the real UPF 50+ protection they need to #outshineskincancer and continue to live their life on their terms.

About the Claire Marie Foundation

The Claire Marie Foundation is a non-profit organization dedicated to fighting against adolescent and young adult melanoma through awareness, education and prevention. Every action we take is designed to help save lives, whether it’s through our free skin screenings or our one-of-a-kind Collegiate Ambassador program.